EGUIDE:
It has been hailed as the next big thing for many years but, it is fair to say, e-health has failed to fulfill its potential. Issues around cost, ease of use and privacy have held back its adoption. Now, find out how Telefonica hopes to kick start the e-health revolution.
WHITE PAPER:
This white paper provides details on why WebSphere Customer Center provides the strategic architecture that companies need to solve their enterprise customer management issues and realize the full benefit of their investments in CRM.
WEBCAST:
Social networks have revolutionized the way that today's customers gain information and make buying decisions. This brief video introduces a social enterprise service that enables your organization to effectively harness and exploit social information.
WHITE PAPER:
The following white paper details an approach to social media that integrates social media and existing consumer information to create a 360-degree view of the customer.
WHITE PAPER:
In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
WHITE PAPER:
This IDC white paper explores the benefits of employing a vertical CRM application based on industry best practices. Learn challenges, opportunities and benefits of vertical applications as well as advice for industry-specific solutions.
WEBCAST:
View this comprehensive webcast to learn how to integrate QuickBooks® Desktop data with Salesforce® using a CRM integration tool. Discover how integration can empower your sales and support teams to make better decisions and handle customer needs.
EBOOK:
This expert e-book looks at modern changes in customer experience management. Access to explore mobile and social CRM's increasingly dominant and multidimensional role in customer engagement, as well as ways to transform customer data from disparate digital sources into more personalized messaging.
WHITE PAPER:
In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world.
EGUIDE:
In this e-guide, explore several customer experience initiatives to help you discern which tactics have the staying power it takes to make a positive impact on your company's ability to integrate analytics into its CRM systems. Find out how to derive actionable insights that can help you create a more personalized customer experience.
